Whether it's to increase your number of conversions or simply secure more leads, it all comes down to increasing traffic to your website. You can't convince a visitor to do anything unless and until they come onto your website. However, with the amount of information...
Digital Marketing
Why White Hat SEO Is Always Better Than Black Hat SEO
There are no two opinions about the importance of search engine optimization. Without quality SEO, your site would not be able to attract the kind of traffic you need in order to be successful. However, not everyone knows what to do when it comes to optimizing their...
How to Boost Your Website Traffic Through Social Media
Social media has become a part of our lives and the way we conduct business. According to the Digital 2020 July Global Snapshot published by Datareportal on July 21st, 2020, around 3.96 billion people use social media today. That’s more than half the world! With a few...
Should I Put a Pop-up on My Website?
While on its face, a pop-up might seem like a great way to get a website visitor to take action, it can also come with many negative aspects that you need to consider before deciding to do so. Are you considering adding a pop-up to announce a short term sale or...
6 Reasons You Should Be Using Google My Business Posts To Increase Your SEO
According to Moz, a leader in the search engine optimization space, Google My Business (GMB) is one of the most powerful ways to improve a business’s local search engine optimization and online visibility. Your GMB account allows your businesses to manage their online...
How COVID 19 Is Affecting Web Design & Digital Marketing Companies and Their Clients
The COVID 19 pandemic has upended not just companies, but entire sectors on a global level. The web design and digital marketing sectors have also been affected by the novel coronavirus in ways that we never could have foreseen only a few months back. The pandemic has...
The Importance of Online Content During the COVID 19 Pandemic
The raging COVID 19 pandemic made us realize the importance of the internet like never before. Since the vast majority of the people on the planet are stuck in their homes, they have only the internet to help them find out what is going on in the world around them....
Attracting the Right Target Audience: The Hidden Secrets of a Successful Website Marketing Campaign
The number-one challenge currently faced by web marketers and site owners is the lack of website traffic. If your website is not getting traffic, you won’t be able to nurture potential clients and customers, letting them know what you have to offer. While that is bad...
Preparing Your Website for 2020 And Beyond: The Latest Emerging Trends To Look Out For
We all know that technology moves very fast and is often quite unpredictable. This holds even more true for websites than for other marketing material. While you may try to jump onto the very next big emerging website trends to stay in the game, it can prove to be...
Harnessing the Power of Local Citations to Increase Traffic
At its most basic level, a local citation may be defined as a ‘mention of your business name and address on other webpages.’ If used properly, local citations can easily become the backbone of any strong local search engine optimization (SEO) strategy. An important...
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