Graphic Design & Business Branding

For over 25 years, I have made graphic design, marketing, logo design and branding a part of my everyday life. Because my start was in print graphic design and marketing, long before I began doing website design, I have a multifaceted background that sets me apart from a run-of-the-mill developer.

I am a strong believer in consistency in brand identity. I know that first impressions mean everything, especially in business, so I work with my clients to be sure my work represents their existing brand. If they don’t have a brand, we can implement one together for current and future marketing pieces.

• Brand Development
• Logo Design
• Packaging Design
• Poster Design
• Brochures
• Business Cards
• Trade Show Exhibits
• Corporate Identity Kits
• Printing Services

What is Branding?

Branding is what identifies your unique product, service or company as your own and differentiates you from your competitors. Your brand is your promise to your customers. It tells people what they can expect from your products or services. It is how people perceive you.

A logo is not your brand, however it can be the foundation of your brand. Your website, packaging, promotional materials and communication with clients and customers all communicate your unique brand.

Keeping your brand consistent and strong will bring added value to your company over time.

Consistent, strategic branding, built up over time, is the best guarantee of future earnings. Your brand is the single most important investment you can make in your business to give you a competitive edge in your industry!

I Believe The Following:

Your business personality should shine through in your visual branding.

Your brand style should be consistent across all of your communications – print, web, social media.

Your brand identity should look remarkable and make you proud.

Your brand colors and fonts should remain consistent and work across multiple platforms.

Your project should be delivered on time and on budget.

Design is an investment in innovative thinking, positioning, branding and communication that creates value for businesses in terms of competitive advantage, customer trust and loyalty, and market share.

AIGA, The Professional Association for Design

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