Recent Articles
Image Resolution: Bigger is Better
Sometimes clients will send small images — for instance, a 100K JPG or PNG image for a print piece they are having designed. Or, they will ask me to go on their website and pull down an image to work with. It's then that I have to explain that won't work because the...
Guide to Designing a Logo For your Website
If you recall the logos for the most popular brands out there like Apple, Nike, Audi, etc., they don’t have their brand names integrated in it. Yet, almost everyone recognizes the name each of these represent. This is the power of brand logos. They help you develop...
3 Ideas for How to Increase Traffic to Your Website
Whether it's to increase your number of conversions or simply secure more leads, it all comes down to increasing traffic to your website. You can't convince a visitor to do anything unless and until they come onto your website. However, with the amount of information...
7 Ways Small Business Get Scammed by Digital Marketing Services
Digital marketing is not just an option but a necessity in the interconnected world we live in. Even as early as the year 2000, around half of the American adults were already using the internet. Today, the proportion stands at 93%, according to Pew Research. Given...
How Much Does Graphic Design Cost?
Our creative agency gets asked the money question a lot. How much will it cost? This question is a tricky question to deal with because it all depends. And, an answer of "it depends" is about as vague as the question of "how much does it cost." With creative work,...
A Beginner’s Guide to Branding
Customers engage with thousands of businesses across different channels each day. From their office commutes to their emails to their dining areas, they’re continuously exposed to advertising messages via smartphones, computer screens, billboards, branded vehicles,...
Why White Hat SEO Is Always Better Than Black Hat SEO
There are no two opinions about the importance of search engine optimization. Without quality SEO, your site would not be able to attract the kind of traffic you need in order to be successful. However, not everyone knows what to do when it comes to optimizing their...
What Makes the Ultimate Website?
In order to create the ultimate website, you will have to attract your target audience to it. in fact, a big challenge currently faced by many site owners is a lack of traffic. This is a major stumbling block that occurs repeatedly with many people who are keenly...
Help! Someone Claims I Stole Their Images
Heads up on several email scams that have been going on for a long time. We have seen these for years, but there have been many times a new client has received one of these messages and been caught off guard. We have decided to keep a running log of some of the more...
8 Questions to Ask Before Hiring a Web Development Company
There are numerous web development agencies around the globe. Search for ‘Web Development Company’ on Google and you’ll find no less than 3 billion search results. And then there are countless freelance web developers working from every country you can think of. Since...
Are You Making Any of These Top SEO Mistakes?
Search engine optimization (SEO) has evolved from being a siloed function to a lucrative revenue channel. It has become a crucial part of other digital marketing strategies, such as content marketing, and is the most important thing when it comes to ranking on search...
How to Boost Your Website Traffic Through Social Media
Social media has become a part of our lives and the way we conduct business. According to the Digital 2020 July Global Snapshot published by Datareportal on July 21st, 2020, around 3.96 billion people use social media today. That’s more than half the world! With a few...
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