Each week I try to bring you relevant news and articles covering the digital marketing space. Here are some of the best articles you may have missed last week.
Online Strategy: 10 Most Effective Marketing Strategies For Small Business
It’s hard to know what actually works when it comes to digital marketing. And, when you are a small business, it’s tough to make mistakes that can cost you money. In this article, by Gurulocity, they cover the 10 most effective marketing strategies for small business.
Blogging: How To Increase the Lifespan of a Blog Post
In a digital world that is bombarded constantly with content, how can you keep your blog posts relevant and get them read? Check out this article by Articulate, where they discuss about how they increase the lifespan of a blog post and offers up some tips you might want to adopt in your blogging marketing strategy.
SEO: Your Questions About Off-Page SEO Answered
Off-page SEO isn’t just about backlinks, like most people assume. It involved the overall authority, trust and social signals for your site. Don’t rely on just on-site optimization if you want to come up higher in the search engines. In this article Yeah!Local answers some of your most burning questions about off-page SEO.
Design: Why Your Website Needs a Visual Style Guide
Did you know that 94% of the factors that cause people to mistrust a blog are down to bad design? Find out how a style guide — one of the most essential documents that a brand can have — for your website or blog can create trust and improve your brand.
Marketing: 7 Ways to Gain a Much Bigger Online Presence
Let’s face it, in 2018 it’s now more important than ever for your business to have a big online presence. Read this article, by 60 Second Marketer, to find out how you can grow your business online more than you ever thought possible.
Social Media: 6 Tools That Make Managing Your Social Media a Breeze
Social media is great for getting your brand’s name out there. But, it can be difficult to juggle several accounts at once, and still maintain your website and other marketing properly. In this article by Social Hire, they discuss 6 tools that make it easier to manager your social media accounts.