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How to Develop a Conversion-Oriented Web Design?

How to Develop a Conversion-Oriented Web Design?

Your website may be aesthetically pleasing, but at the end of the day, if it fails to attract, inspire, and convert the visitors, you won't be deriving much value from it. According to Netcraft's February 2021 survey, there are well over 1 billion websites on the...

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How to Measure the ROI of Your Website SEO

How to Measure the ROI of Your Website SEO

Whether you outsource your website SEO to a third-party agency or hire an in-house SEO expert, search engine optimization is an investment. Just as you determine the expected returns from other marketing channels such as your social media marketing campaigns,...

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Image Resolution: Bigger is Better

Image Resolution: Bigger is Better

Sometimes clients will send small images — for instance, a 100K JPG or PNG image for a print piece they are having designed. Or, they will ask me to go on their website and pull down an image to work with. It's then that I have to explain that won't work because the...

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How Much Does Graphic Design Cost?

How Much Does Graphic Design Cost?

Our creative agency gets asked the money question a lot. How much will it cost? This question is a tricky question to deal with because it all depends. And, an answer of "it depends" is about as vague as the question of "how much does it cost." With creative work,...

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