Your website is the most crucial element of your online marketing efforts. This is why it is imperative that you maintain it regularly to ensure that it is accessible to your target audience, 24/7. Many people believe that once their website is up and running they...
If you are thinking of establishing an online presence for your business, the first thing you have to do is set up a business website. A website is not something that will come into existence in a jiffy. It takes time to create a website that genuinely represents your...
Selecting a great hosting company for your website could turn out to be an uphill task. Long gone are the days when you had to consider only total disk storage and bandwidth when it came to deciding on the right web hosting service. Now it is necessary to adopt a...
SiteLock is a service that I have come across many times as a website developer. People have unwittingly fallen for the "need" to have SiteLock to "secure" their websites from their hosting companies. Many hosting companies even have some licensing deals with...
Google Analytics can be pretty scary for those that are not familiar with it. When you first see the interface, you’ll be overwhelmed by the vast amount of data to dig through. You’ll have absolutely no idea where to find the most important metrics and you will spend...
There is no denying the awesome power of the internet. As of now, we are using it to not just find information but also share it everywhere. It also proves to be a wonderful way of creating and building connections. If you use the internet wisely you will be able to...
When creating a blog, a corporate website, an eCommerce site, or even a social media platform, you’d spend weeks perfecting your ‘About Us’ page, your landing pages, and other web copy. You’d probably enjoy working on these exciting sections until you reach the links...
While on its face, a pop-up might seem like a great way to get a website visitor to take action, it can also come with many negative aspects that you need to consider before deciding to do so. Are you considering adding a pop-up to announce a short term sale or...
Most business owners understand the importance of owning a website, but neglect to think about the need for regular website maintenance once the site goes live. If you fail to account for regular website maintenance, you risk losing valuable customers or clients,...
According to Moz, a leader in the search engine optimization space, Google My Business (GMB) is one of the most powerful ways to improve a business’s local search engine optimization and online visibility. Your GMB account allows your businesses to manage their online...
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