4 Tips for Building and Protecting Your Brand

4 Tips for Building and Protecting Your Brand

When it comes to building a successful business, your brand matters a lot. Without a clear, distinct brand identity, it’s hard to get customers to even remember your business, let alone choose you over the competition. Many businesses fail simply because their...
Why Infographics are Important to Online Marketing

Why Infographics are Important to Online Marketing

In a world where people have an attention span that is growing increasingly smaller, how does a marketer grab attention and get people to “stick” to their page? Many are turning to infographics as an excellent way to engage their visitors. I’m sure...
Designing Your Logo for Multiple Uses

Designing Your Logo for Multiple Uses

Something people tend to overlook when designing a logo for their organization or business is the different mediums their logos are likely to be printed on. Logos aren’t designed for just ink on paper. It’s more than likely that a logo will be utilized in...
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