Blogging can help you achieve great success online, and it can also be a channel to waste considerable effort. It all depends on the way you approach blogging as a newbie.
There are currently over 30 million active bloggers in the world, and that number is predicted to reach nearly 32 million by 2020, according to Statistica. Now, the question is, how can you stand out against millions in blogging?
Well, if you want success, you first need to understand your audience. Not knowing what your readers want is a lousy way to start blogging. That said, if you can get into their mindset and perceive their needs, you’ve done it. Why? Because now, you can produce content that resonates with your visitors. You give them what they want, and they’ll come back for more, which brings us to the next important aspect — social proofing.
Building up social proof is an excellent way of establishing a strong following. But, before you can achieve that, you need to provide value in return. You don’t necessarily have to create new products, but having a fair amount of helpful resources on your blog is always a good start. Instead of pushing out one blog post after another, consider incorporating eye-catching visuals, infographics, case studies, interviews, and things that your audience will love.
There are other aspects of blogging you need to know if you want to succeed. Luckily, here’s a complete infographic guide that’ll help you understand what it actually takes to go from a beginner to a blogging pro: