Color is so important in a website and branding. Picking a color palette for your website design can be a daunting task when you just don't know where to start. So, we have put together some fun color palettes for inspiration. You will see that a lot of our choices...
The scammers are at it again. I recently had a client report an email they received through their website's contact form. It said that my client's website was the source of DDoS (Denial-of-Service) attacks on their company servers. The emails read like this: Hello,...
Advertising your company is an essential part of making your business the success it deserves to be. However, it can be confusing to figure out which advertising platforms make the most sense for your audience and the products and services you are selling. Here are a...
There are many working parts of running a business. Data analytics can help you to streamline these moving parts by providing you valuable data about your business. Data driven by analytics is a key factor to help you make smart business decisions. Evaluate Past...
Let’s face it, no one has the time to constantly tweak or update their website, nor is it convenient and feasible to consider a website redesign each year. But when you know that online sales have been slipping and certain fixes can get you right on track, it’s never...
Advertising is crucial for helping a small business to grow — and to get customers in the first place. Consequently, it’s crucial that you, as a small business leader or marketer, advertise your services in the right locations. Many platforms can bring you business,...
Search engines are becoming increasingly complex as we step into the future. Many updates have been introduced this year alone, prompting website owners to think about what works now to rank well on search engines. The key is to stay informed and updated with the...
Digital marketing has evolved considerably over the past decade. With new technologies surfacing every year and new mobile devices growing in use, the landscape keeps shifting. AR and VR, and AI and Machine learning are all relevant now more than ever. Marketing...
One of the most famous logo designers in the world is Paul Rand — and he is one of our personal logo design heroes. He designed the logo for Enron as well as NeXT, the company Steve Jobs founded after he was fired from Apple. Paul Rand charged $33,000 for the former...
Building the ideal website can be a time-consuming and tedious process. Especially if you have just started out on your business venture and are stressed out about creating brand awareness. Was it a restaurant business in the late memory of your grandma who made the...
Creating a great website is an important step towards establishing an online presence. But making sure it has all the functionality you need can get complicated. Luckily, there are a lot of great plug-ins that can make your website easier to manage. Here are just a...
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